Who’s Boss

I chose the Boss story to engage with, although many other German companies profited during the war years by exploitation, because Boss was a clothing manufacturer; the idea that a costume doesn't just provide a protective layer but can also be a form of disguise, intrigued me. Hugo Ferdinand Boss made gentlemen's suits in Metzingen, Germany until 1931. Later, when he became a Nazi party member, the firm made uniforms. Now the privatised and highly successful fashion house follows contemporary trends that still conform to an average uniformity.


Tanya Ury



Tanya Ury has been working on the research project Who’s Boss – Empire’s New Clothes, as PhD. in Humanities candidate at Leiden University, Institute for Cultural Disciplines (NL) since 2010.